Watch: CBD explained in 2 minutes

Video: CBD explained in 2min

        So what exactly is CBD, anyway?


Today the therapeutic properties of CBD are being tested and confirmed by scientists and doctors around the world. A safe, non-addictive substance, CBD is one of more than a hundred “phytocannabinoids,” which are unique to cannabis and endow the plant with its robust therapeutic profile.

CBD – or cannabidiol – is a type of cannabinoid, a compound that’s naturally found in cannabis plants and is popularly used in products like oils and edibles to impart a feeling of relaxation and calm.

Cannabinoids are a diverse class of organic compounds that generally serve as ‘signaling’ molecules (neurotransmitters) by interacting with cannabinoid receptors in the body. Generally classified according to their origin; endocannabinoids are made within  the human body naturally while phytocannabinoids are produced in cannabis.

The cannabis plant contains 2 important compounds: CBD and THC. CBD is the non-psychoactive substance of the cannabis plant.

You’ve probably heard the terms cannabis, marijuana, and hemp all tossed around in relation to CBD. The plant Cannabis Sativa has two primary species, hemp and marijuana. Both contain CBD, but there’s a much higher percentage in hemp, which also has very low (less than 0.3%) levels of THC compared to marijuana.

Both CBD and THC have significant therapeutic attributes. But unlike THC, CBD does not make a person feel “stoned” or intoxicated. That’s because CBD and THC act in different ways on different receptors in the brain and body. It’s non-psychoactive, so it is useful when you need to work or study, or if you’re someone who doesn’t usually smoke marijuana.

Your body already has an endocannabinoid system, an extremely important  system of chemical receptors that your body uses to regulate and perform various critical functions. CBD binds to the receptors in this system.  Our bodies were designed to interact with cannabinoids from the very beginning of our biological evolution, and today our bodies even naturally produce them.

How Does CBD Work?


As we mentioned earlier, our body already has a very complex endocannabinoid system that has many functions and affects several different areas of the body. That system contains many “receptors” that receive signals from  cannabinoid molecules.

The endocannabinoid system plays a crucial role in regulating a broad range of physiological processes that affect our everyday experience – our mood, our energy level, our intestinal fortitude, immune activity, blood pressure, bone density, glucose metabolism, how we experience pain, stress, hunger, and more.

When the cannabinoid connects, the receptor will bind it to itself, and create a sophisticated chemical interaction.

For example, if you experience an injury such as a broken bone, endocannabinoids work to decrease the secretion of chemical activators from tissues surrounding the injured bone, which then stabilizes the nearby neurons and inhibits excessive firing of pain signals; in turn, this relieves the pain.

Subsequently, the endocannabinoid system will stimulate nearby immune cells to release cytokines (inflammatory signaling molecules) that help start the recovery process and clear out damaged cells/tissues. Unlike traditional medications that treat pain while leaving the body to heal on its own, phytocannabinoids can help the body do both, without negative side effects.

This is just one example showing how the endocannabinoid system integrates communication between three different body systems (skeletal, nervous, and immune) to initiate the healing process and restore homeostasis.

Unlike THC, CBD does not make you feel high — but don’t think that a lack of psychoactive or intoxicating effects means that nothing is occurring. Actually, there are many reactions that occur when CBD binds to those cannabinoid receptors, and for most people a sense of calm, relaxation and focus will be felt after taking CBD supplements.

So while some may say that these mood enhancing effects are actually psychoactive, it is therefore more accurate to say that CBD has no intoxicating effects, and will not impair cognitive ablity to work or study.

It’s no longer a matter of debating whether cannabis has merit as a herbal medication – today the key challenge is discerning how to utilize cannabis for maximum therapeutic benefit. Given its low-risk profile, many people are using CBD as an add-on therapy to their existing treatment plans.

The Health Benefits of CBD


The 3 most common uses for CBD supplements are for anti-anxiety/anti-stress, aiding sleep, and anti-inflammation/pain relief. Actually, CBD has many more proven benefits, as scientific studies around the world continue to discover today.  

The wide range of health benefits and medical condition relief might surprise you:

SEIZURE RELIEF. CBD oil is gaining popularity in treating epilepsy due to its potential to reduce the frequency and severity of seizures without the negative side effects of more commonly prescribed treatments. A new, FDA approved drug, Epidiolex hit the market in 2018.

ANXIETY RELIEF. CBD can interact with the endocannabinoid system to reduce anxiety, even for long-time sufferers. CBD oil for anxiety can lead to a better overall quality of life and improved daily functions.

CBD OIL FOR PAIN RELIEF. Because pain can often be traced back to inflammation, CBD’s anti-inflammatory effects may be a natural treatment option, free of the side effects of over-the-counter painkillers. (1)

NEUROLOGICAL CONDITION TREATMENT AND RELIEF. Neurological conditions like Alzheimer’s are often linked with devastating side effects including a reduced sense of recognition and overall cognitive functioning. Recent studies have indicated that CBD products may be able to lessen these effects while strengthening the nervous system. (2)

TUMOR-SHRINKING CAPABILITIES. Recently, studies have indicated that CBD oil may be effective for shrinking tumors in the body and stopping the spread of malignant cells. (3)

NAUSEA RELIEF. CBD has been recognized for some time for its ability to reduce nausea and increase appetite in those suffering due to medical disorders or reactions to common disease treatment protocols.

COUNTER DRUG-WITHDRAWAL AND SMOKING EFFECTS. Smoking cessation and opioid withdrawal symptoms are serious hindrances to moving forward. Recent studies have suggested CBD oil may help relieve withdrawal symptoms, leading to more successful treatment and cessation.

PANCREATIC BENEFITS FOR TYPE 1 DIABETICS. At its core, Type 1 Diabetes is an immune disorder that occurs when an individual’s immune system attacks the pancreas. CBD oil may help with management of Type 1 Diabetesreducing the resulting inflammation of the pancreas, allowing for better management of the disease.

ACNE TREATMENT. Acne, like many other conditions, begins with inflammation and the overproduction of specific chemicals in the body. CBD oil can treat acne by helping to balance your system, allowing it to operate at an optimal level.

These are just a few of the research-backed benefits of CBD oil. To help you learn more about the many benefits of CBD, the professional researchers and journalists at www.cbdcentral.com have put together the Ultimate Guide to CBD Oil Benefits

The CBD Revolution Has Gone Global


From doughnuts to dog treats, CBD-infused water, cosmetics, balms, cocktails and candies, hemp-derived CBD has quickly become a multibillion dollar business with mainstream appeal.

The Agriculture Improvement Act of 2018, better known as the Farm Bill, in the USA, has pioneered legislative legalization across the world for CBD production and consumption. Governments from Europe to South Africa, Australia and even China, have taken steps to legalize and popularize hemp and it’s health and wellness benefits.  

They’ve landed on the shelves of CVS and Kroger stores, and even — albeit briefly — in the drive-thru of Carl’s Jr. They can be found in Pharmacies across South Africa, and Amazon stores across the globe.

Last month, Corona beer brewer Constellation Brands Inc. announced it will spend $3.8 billion to increase its stake in Canopy Growth Corp., the Canadian marijuana producer with a value that exceeds C$13 billion ($10 billion).

We are closely watching the growth of non-psychoactive CBD as an ingredient in functional wellness beverages around the world.”  –
Coca-Cola spokesman Kent Landers

Molson Coors Brewing Co. is starting a joint venture with Quebec’s Hexo’s Corp., formerly known as Hydropothecary Corp., to develop cannabis drinks in Canada. Diageo PLC, maker of Guinness beer, is holding discussions with at least three Canadian cannabis producers about a possible deal, BNN Bloomberg reported last month. Heineken NV’s Lagunitas craft-brewing label has launched a brand specializing in non-alcoholic drinks infused with THC, marijuana’s active ingredient. 

Frequently Asked Questions

Is CBD oil legal?

In May 2019 South Africa legalized the sale of CBD products. CBD products that contain more than 20mg of CBD per serving require a doctor’s prescription and can only be sold at pharmacies.

All other CBD products that contain less than 20mg CBD per dose, do not claim to cure, treat or prevent diseases, and contain less than 0.01% THC can be sold, purchased and consumed legally.

For Australia, a doctors prescription is needed for using/purchasing CBD products.

Europe, USA, Canada and the UK have all legalized the sale and consumption of CBD products.

I take prescription medication. Should I be concerned about taking CBD oil along with my meds?

Yes. CBD can interact with medications just like any other medication can. It is always important to see your doctor or pharmacist when starting a new medication, even CBD.

Is the packaging discreet? How about the online payment?

Yes. In order to protect your privacy and to prevent theft, we do not print “CBD” on the outside of our shipping packages. Our online purchases do not contain “CBD” in the item description either.

What’s the number one most important factor I should consider when trying to find a good CBD oil for pain relief?

You need to make sure that it actually contains the amount of CBD you are looking for. This information can be found via the third-party lab reports that each CBD company should have available on their website. The reports should show how much CBD (and any other cannabinoids present) are in the oil and whether there are any solvents or toxins present.

Do I really have to hold the oil under my tongue for 30 seconds?

The absorption rate for CBD is increased if you allow it to sit under the tongue. This is because the oil enters the bloodstream directly, and avoids having to be digested before it can be metabolized and start affecting the body.

My doctor told me he/she didn’t know enough about CBD to recommend it for my pain.

It’s always best to have a medical professional guide your usage of any medication, including CBD. Since CBD isn’t yet taught in medical schools, there are many doctors who are hesitant to recommend it. However, there are many qualified doctors who act as CBD consultants that can work in concert with your provider on finding a CBD regimen that works for you.

How many times a day should I take a dose?

This varies based on the amount of your initial dose, the condition you’re treating, and how your body metabolizes the CBD.

Do I have to worry about any side effects when taking CBD oil? Should I take it with food?

The most common side effects of CBD are nausea, diarrhea, loss of appetite, dry mouth, and fatigue/dizziness. These are very rare but possible and are more likely at very high doses. Taking CBD with food doesn’t actually minimize the side effects, it can enhance bioavailability and the concentration of the CBD.

What is CBD oil produced from?

CBD oil extract should be extracted from the leaves, stalks, and flowers of hemp. It should not be made from the stems or seeds.

Is there really that much difference in quality between all these different CBD oil brands/products?

100%. With so many steps in the process of growing premium quality hemp, to extracting CBD and infusing it with our products, it’s critical that each step is done to the highest clinical standards. Because this requires more capital in high machinery like CO2 extractors, higher processing costs and oversight costs most companies cut corners. The results is that many CBD products on the market are ineffective, contain harmful chemicals and often do not contain any CBD at all.  Some CBD products may even cause inflammation due to contamination by mold or other toxins. This is why it’s important to use CBD oils that not only use clean extraction methods, but also regularly get their products checked at accredited laboratories.

How do I use CBD oil for pain?

Be advised that there is no single right or wrong way to go about it. Many people end up using higher-strength products for pain than they do for things like anxiety, stress, or depression.

The key is to effectively gauge exactly how much CBD oil it takes to start managing your pain. If you start off right away with a maximum dose of a 1000mg tincture, you will have no idea how much of the product it actually took to treat your condition. You’ll also not know how much you wasted, which is important because you don’t want to exceed dosage and end up developing a tolerance to the active cannabinoids.

If your intention is to help treat chronic pain, start out with a lower dose and proceed from there. If you notice effective results, you can downsize the dose or likewise up the dose until positive results are achieved. The key is to only increase your dosage in small increments so that you are able to pinpoint exactly how much CBD oil it takes to treat your condition. Be advised, though, that you should not exceed the recommended daily doses that are listed on the bottle. Also, consult with a physician if you plan on taking CBD with other medication.

How does CBD work in the body?

CBD works by activating receptors and neurotransmitters through a network of cannabinoids called the endocannabinoid system (ECS).

Unlike THC, which binds directly to CB-1 receptors located in the brain, CBD works in the body by manipulating receptors throughout organ tissues, the immune system, the pain response system, the hormonal system, and other whole-body regulatory systems. CBD receptors have been found in virtually every cell and tissue type in the body. For this reason, CBD is believed to work on many aspects of human health and behavior – from the subcellular level to the whole-body level and beyond.

CBD is therapeutic in that it manipulates body systems at the cellular level and returns afflicted organ systems, tissue systems, and even chemical systems in the central nervous system back to a state of health and homeostasis. This is why it has been capable of treating conditions such as depression and anxiety, as well as chronic physical ailments such as pain, inflammation, arthritis, and more.

Common Miconceptions About CBD:

Myth 1: CBD hasn’t been scientifically proven to help any health conditions

CBD explainers often mention that the compound hasn’t been proven to help with any health conditions. They usually assert something vague like, “There’s some indication CBD might be useful in treating a few conditions, but there’s little concrete evidence.”

But the assertion that CBD hasn’t been proven to help any conditions is simply not accurate.

Last summer, the Food and Drug Administration (FDA) approved Epidiolex, a CBD-based medication for seizure disorders that are difficult to treat. It’s the first cannabis-based (in this case, CBD-based) medication to get the agency’s approval since cannabis became a Schedule 1 drug in 1970. (Incidentally, this is also when the government started classifying drugs into different schedules.)

It’s worth taking a moment to consider what a monumental development this is.

According to the federal government, cannabis’s Schedule 1 status means it has “no medical value.” Yet the results of the clinical trials of this CBD-based medication were so compelling that the FDA was forced to approve it.

In doing so, it threw the entirety of cannabis’s Schedule 1 status into question.

Myth 2: It’s a Schedule 1 narcotic, so no research has been done on the compound

There are two parts to this fallacy. The first concerns research in the United States.

It’s true that cannabis’s Schedule 1 classification makes it difficult to do research on CBD, but some U.S. universities have been permitted to research the plant.

And that research is available for us to review.

Take, for example, this studyTrusted Source done at Columbia University that looked at the use of CBD with conventional treatment for glioblastoma.

Glioblastoma is the most common kind of cancerous brain tumor in adults. Its standard treatment includes surgery, radiotherapy, and chemotherapy. The results of the study indicated CBD induced cell death and enhanced radiosensitivity of glioblastoma cells but not normal, healthy cells.

In other words, CBD appeared to help kill and weaken the cancerous cells without damaging any healthy, normal cells.

Then there’s the misleading point that “no research has been done.” Contrary to this, significant research has been done outside the United States, some of which the U.S. government funds.

Israel was the first country to study medical cannabis in earnest. Now you can find studies from a range of countries:

  • 2018 study from the United Kingdom showed promising results using CBD in treating ulcerative colitis.
  • 2014 study from Italy suggested that CBD inhibits the growth of cancerous cells in people with colon cancer.
  • 2017 study from Brazil found that a group of people who took CBD had less anxiety around public speaking than the control group, or the participants who took a placebo.

Does this mean CBD cures cancer, anxiety, and is the best treatment for ulcerative colitis? Of course not.

But credible — randomized, double-blind — CBD studies have been done. And they’re available to any journalist or curious individual through PubMed, the National Institutes of Health’s research archive, and similar resources.

Myth 3: CBD is a marketing scam

The wellness industry is going to do what the wellness industry does best: try to make money. And CBD is proving to be a great way to do that. As a result, CBD is unnecessarily ending up in some cosmetic and wellness products. But some unnecessary applications of CBD don’t mean every application of CBD is unnecessary.

Take tea tree oil, which has documented antibacterial properties. If the wellness industry sees enough interest in tea tree oil and starts putting it in eyeliner and mascara (which seems like a terrible idea, but bear with me for the sake of the analogy), people might start rolling their eyes.

They might start believing that tree oil is a marketing scam, that it’s nothing more than a way to charge an extra $10 for your cosmetics. This doesn’t change the fact that the oil has antibacterial properties. It just means you probably don’t need to put it on your eyelashes.

So, while CBD doesn’t need to be in all of the products it’s in, that doesn’t diminish its legitimate applications.

Myth 4: “I took CBD for 7 days and nothing happened, so it doesn’t work.”

Of all the bad CBD misconceptions, this is by far the worst. Fortunately, it doesn’t require much of an explanation. I’ve read a number of pieces where the author tries CBD for a week or two, and at the end of the week they report that they felt no different after the experiment than they did before.

But here’s the rub: There wasn’t a condition they were trying to treat in the first place. It’s like deciding to take painkillers for a week when you’re not in pain. What exactly are you evaluating with your experiment?

Before you try CBD, consider if you have a condition or symptom that CBD can treat. 

If you’re considering taking CBD, consult with your doctor first to find out if it’s right for you. It’s not recommended for certain people, like those who are pregnant or breastfeeding.

Myth 5: The CBD industry is sketchy, which makes CBD sketchy

It’s 100 percent true that in many countries there is a legal gray area where CBD exists — In the US, hemp federally is legal, marijuana is not, and you can get CBD from both types of the cannabis plant — makes for some sketchy products.

Lab tests have revealed that many of the CBD-labeled products sold on the internet actually have little or no CBD in them. Aside from Epidiolex, CBD products aren’t approved by the FDA. (Though their manufacturing facilities may approved instead). Critics are right to highlight quality issues. Consumers should do their research before purchasing CBD.

However, it would be a mistake to conflate junk CBD and quality CBD, or dismiss CBD as a whole because of some shady producers.

Say you buy a questionable bottle of aloe vera because you’ve gotten a sunburn and it doesn’t help. It turns out what you bought was 2 percent aloe vera and 98 percent green food-colored goo. Does that mean aloe vera doesn’t soothe burns or is it, instead, that the product you purchased simply wasn’t high quality?

The same can be said for CBD products. Ultimately, it’s important to do your research into what’s quality and what isn’t, as well as what’s legal and not in your state or country.

Myth 6: The Bigger The Dose, The Better

When it comes to taking CBD dose size really does matter. 

While there’s a common assumption that the bigger dose you take will offer better relief, this isn’t true in the slightest.

While you’re not going to fatally overdose if you take too much CBD (it’s actually impossible), taking too much may lessen its effectiveness. Bigger isn’t always necessarily better.

There’s something known as the “sweet spot” when it comes to CBD, which is the precise dose that works for you personally. 

Everyone is different when it comes to their own individual sweet spot, which is why its recommended to start out with the lowest dose possible and work your way up to the amount of CBD that works for you.

Myth 6: It Is Very Addictive

Primarily because of the stigma associated with marijuana, one of the most common misconceptions about cannabinoids is that it is addictive. For this reason, you may find that some people are hesitant to try CBD-infused products. Of course, this is just a myth as scientific studies have shown that CBD is not addictive at all. The World Health Organization reported that, when subjected to the potential for abuse tests, cannabidiol exhibited results similar to placebo substances.

So what exactly is CBD, anyway?



Today the therapeutic properties of CBD are being tested and confirmed by scientists and doctors around the world. A safe, non-addictive substance, CBD is one of more than a hundred “phytocannabinoids,” which are unique to cannabis and endow the plant with its robust therapeutic profile.

CBD – or cannabidiol – is a type of cannabinoid, a compound that’s naturally found in cannabis plants and is popularly used in products like oils and edibles to impart a feeling of relaxation and calm.

Cannabinoids are a diverse class of organic compounds that generally serve as ‘signaling’ molecules (neurotransmitters) by interacting with cannabinoid receptors in the body. Generally classified according to their origin; endocannabinoids are made within  the human body naturally while phytocannabinoids are produced in cannabis.

The cannabis plant contains 2 important compounds: CBD and THC. CBD is the non-psychoactive substance of the cannabis plant.

You’ve probably heard the terms cannabis, marijuana, and hemp all tossed around in relation to CBD. The plant Cannabis Sativa has two primary species, hemp and marijuana. Both contain CBD, but there’s a much higher percentage in hemp, which also has very low (less than 0.3%) levels of THC compared to marijuana.


Both CBD and THC have significant therapeutic attributes. But unlike THC, CBD does not make a person feel “stoned” or intoxicated. That’s because CBD and THC act in different ways on different receptors in the brain and body. It’s non-psychoactive, so it is useful when you need to work or study, or if you’re someone who doesn’t usually smoke marijuana.

Your body already has an endocannabinoid system, an extremely important  system of chemical receptors that your body uses to regulate and perform various critical functions. CBD binds to the receptors in this system.  Our bodies were designed to interact with cannabinoids from the very beginning of our biological evolution, and today our bodies even naturally produce them.

How Does CBD Work?


As we mentioned earlier, our body already has a very complex endocannabinoid system that has many functions and affects several different areas of the body. That system contains many “receptors” that receive signals from  cannabinoid molecules.

The endocannabinoid system plays a crucial role in regulating a broad range of physiological processes that affect our everyday experience – our mood, our energy level, our intestinal fortitude, immune activity, blood pressure, bone density, glucose metabolism, how we experience pain, stress, hunger, and more.

When the cannabinoid connects, the receptor will bind it to itself, and create a sophisticated chemical interaction.

For example, if you experience an injury such as a broken bone, endocannabinoids work to decrease the secretion of chemical activators from tissues surrounding the injured bone, which then stabilizes the nearby neurons and inhibits excessive firing of pain signals; in turn, this relieves the pain.

Subsequently, the endocannabinoid system will stimulate nearby immune cells to release cytokines (inflammatory signaling molecules) that help start the recovery process and clear out damaged cells/tissues. Unlike traditional medications that treat pain while leaving the body to heal on its own, phytocannabinoids can help the body do both, without negative side effects.

This is just one example showing how the endocannabinoid system integrates communication between three different body systems (skeletal, nervous, and immune) to initiate the healing process and restore homeostasis.

Unlike THC, CBD does not make you feel high — but don’t think that a lack of psychoactive or intoxicating effects means that nothing is occurring. Actually, there are many reactions that occur when CBD binds to those cannabinoid receptors, and for most people a sense of calm, relaxation and focus will be felt after taking CBD supplements.

So while some may say that these mood enhancing effects are actually psychoactive, it is therefore more accurate to say that CBD has no intoxicating effects, and will not impair cognitive ablity to work or study.

It’s no longer a matter of debating whether cannabis has merit as a herbal medication – today the key challenge is discerning how to utilize cannabis for maximum therapeutic benefit. Given its low-risk profile, many people are using CBD as an add-on therapy to their existing treatment plans.

The Health Benefits of CBD


The 3 most common uses for CBD supplements are for anti-anxiety/anti-stress, aiding sleep, and anti-inflammation/pain relief. Actually, CBD has many more proven benefits, as scientific studies around the world continue to discover today.  

The wide range of health benefits and medical condition relief might surprise you:

SEIZURE RELIEF. CBD oil is gaining popularity in treating epilepsy due to its potential to reduce the frequency and severity of seizures without the negative side effects of more commonly prescribed treatments. A new, FDA approved drug, Epidiolex hit the market in 2018.

ANXIETY RELIEF. CBD can interact with the endocannabinoid system to reduce anxiety, even for long-time sufferers. CBD oil for anxiety can lead to a better overall quality of life and improved daily functions.

CBD OIL FOR PAIN RELIEF. Because pain can often be traced back to inflammation, CBD’s anti-inflammatory effects may be a natural treatment option, free of the side effects of over-the-counter painkillers. (1)

NEUROLOGICAL CONDITION TREATMENT AND RELIEF. Neurological conditions like Alzheimer’s are often linked with devastating side effects including a reduced sense of recognition and overall cognitive functioning. Recent studies have indicated that CBD products may be able to lessen these effects while strengthening the nervous system. (2)

TUMOR-SHRINKING CAPABILITIES. Recently, studies have indicated that CBD oil may be effective for shrinking tumors in the body and stopping the spread of malignant cells. (3)

NAUSEA RELIEF. CBD has been recognized for some time for its ability to reduce nausea and increase appetite in those suffering due to medical disorders or reactions to common disease treatment protocols.

COUNTER DRUG-WITHDRAWAL AND SMOKING EFFECTS. Smoking cessation and opioid withdrawal symptoms are serious hindrances to moving forward. Recent studies have suggested CBD oil may help relieve withdrawal symptoms, leading to more successful treatment and cessation.

PANCREATIC BENEFITS FOR TYPE 1 DIABETICS. At its core, Type 1 Diabetes is an immune disorder that occurs when an individual’s immune system attacks the pancreas. CBD oil may help with management of Type 1 Diabetesreducing the resulting inflammation of the pancreas, allowing for better management of the disease.

ACNE TREATMENT. Acne, like many other conditions, begins with inflammation and the overproduction of specific chemicals in the body. CBD oil can treat acne by helping to balance your system, allowing it to operate at an optimal level.

These are just a few of the research-backed benefits of CBD oil. To help you learn more about the many benefits of CBD, the professional researchers and journalists at www.cbdcentral.com have put together the Ultimate Guide to CBD Oil Benefits

The CBD Revolution Has Gone Global


From doughnuts to dog treats, CBD-infused water, cosmetics, balms, cocktails and candies, hemp-derived CBD has quickly become a multibillion dollar business with mainstream appeal.

The Agriculture Improvement Act of 2018, better known as the Farm Bill, in the USA, has pioneered legislative legalization across the world for CBD production and consumption. Governments from Europe to South Africa, Australia and even China, have taken steps to legalize and popularize hemp and it’s health and wellness benefits.  

They’ve landed on the shelves of CVS and Kroger stores, and even — albeit briefly — in the drive-thru of Carl’s Jr. They can be found in Pharmacies across South Africa, and Amazon stores across the globe.

Last month, Corona beer brewer Constellation Brands Inc. announced it will spend $3.8 billion to increase its stake in Canopy Growth Corp., the Canadian marijuana producer with a value that exceeds C$13 billion ($10 billion).

We are closely watching the growth of non-psychoactive CBD as an ingredient in functional wellness beverages around the world.”  –
Coca-Cola spokesman Kent Landers

Molson Coors Brewing Co. is starting a joint venture with Quebec’s Hexo’s Corp., formerly known as Hydropothecary Corp., to develop cannabis drinks in Canada. Diageo PLC, maker of Guinness beer, is holding discussions with at least three Canadian cannabis producers about a possible deal, BNN Bloomberg reported last month. Heineken NV’s Lagunitas craft-brewing label has launched a brand specializing in non-alcoholic drinks infused with THC, marijuana’s active ingredient. 

Frequently Asked Questions

Is CBD oil legal?

In May 2019 South Africa legalized the sale of CBD products. CBD products that contain more than 20mg of CBD per serving require a doctor’s prescription and can only be sold at pharmacies.

All other CBD products that contain less than 20mg CBD per dose, do not claim to cure, treat or prevent diseases, and contain less than 0.01% THC can be sold, purchased and consumed legally.

For Australia, a doctors prescription is needed for using/purchasing CBD products.

Europe, USA, Canada and the UK have all legalized the sale and consumption of CBD products.

I take prescription medication. Should I be concerned about taking CBD oil along with my meds?

Yes. CBD can interact with medications just like any other medication can. It is always important to see your doctor or pharmacist when starting a new medication, even CBD.

Is the packaging discreet? How about the online payment?

Yes. In order to protect your privacy and to prevent theft, we do not print “CBD” on the outside of our shipping packages. Our online purchases do not contain “CBD” in the item description either.

What’s the number one most important factor I should consider when trying to find a good CBD oil for pain relief?

You need to make sure that it actually contains the amount of CBD you are looking for. This information can be found via the third-party lab reports that each CBD company should have available on their website. The reports should show how much CBD (and any other cannabinoids present) are in the oil and whether there are any solvents or toxins present.

Do I really have to hold the oil under my tongue for 30 seconds?

The absorption rate for CBD is increased if you allow it to sit under the tongue. This is because the oil enters the bloodstream directly, and avoids having to be digested before it can be metabolized and start affecting the body.

My doctor told me he/she didn’t know enough about CBD to recommend it for my pain.

It’s always best to have a medical professional guide your usage of any medication, including CBD. Since CBD isn’t yet taught in medical schools, there are many doctors who are hesitant to recommend it. However, there are many qualified doctors who act as CBD consultants that can work in concert with your provider on finding a CBD regimen that works for you.

How many times a day should I take a dose?

This varies based on the amount of your initial dose, the condition you’re treating, and how your body metabolizes the CBD.

Do I have to worry about any side effects when taking CBD oil? Should I take it with food?

The most common side effects of CBD are nausea, diarrhea, loss of appetite, dry mouth, and fatigue/dizziness. These are very rare but possible and are more likely at very high doses. Taking CBD with food doesn’t actually minimize the side effects, it can enhance bioavailability and the concentration of the CBD.

What is CBD oil produced from?

CBD oil extract should be extracted from the leaves, stalks, and flowers of hemp. It should not be made from the stems or seeds.

Is there really that much difference in quality between all these different CBD oil brands/products?

100%. With so many steps in the process of growing premium quality hemp, to extracting CBD and infusing it with our products, it’s critical that each step is done to the highest clinical standards. Because this requires more capital in high machinery like CO2 extractors, higher processing costs and oversight costs most companies cut corners. The results is that many CBD products on the market are ineffective, contain harmful chemicals and often do not contain any CBD at all.  Some CBD products may even cause inflammation due to contamination by mold or other toxins. This is why it’s important to use CBD oils that not only use clean extraction methods, but also regularly get their products checked at accredited laboratories.

How do I use CBD oil for pain?

Be advised that there is no single right or wrong way to go about it. Many people end up using higher-strength products for pain than they do for things like anxiety, stress, or depression.

The key is to effectively gauge exactly how much CBD oil it takes to start managing your pain. If you start off right away with a maximum dose of a 1000mg tincture, you will have no idea how much of the product it actually took to treat your condition. You’ll also not know how much you wasted, which is important because you don’t want to exceed dosage and end up developing a tolerance to the active cannabinoids.

If your intention is to help treat chronic pain, start out with a lower dose and proceed from there. If you notice effective results, you can downsize the dose or likewise up the dose until positive results are achieved. The key is to only increase your dosage in small increments so that you are able to pinpoint exactly how much CBD oil it takes to treat your condition. Be advised, though, that you should not exceed the recommended daily doses that are listed on the bottle. Also, consult with a physician if you plan on taking CBD with other medication.

How does CBD work in the body?

CBD works by activating receptors and neurotransmitters through a network of cannabinoids called the endocannabinoid system (ECS).

Unlike THC, which binds directly to CB-1 receptors located in the brain, CBD works in the body by manipulating receptors throughout organ tissues, the immune system, the pain response system, the hormonal system, and other whole-body regulatory systems. CBD receptors have been found in virtually every cell and tissue type in the body. For this reason, CBD is believed to work on many aspects of human health and behavior – from the subcellular level to the whole-body level and beyond.

CBD is therapeutic in that it manipulates body systems at the cellular level and returns afflicted organ systems, tissue systems, and even chemical systems in the central nervous system back to a state of health and homeostasis. This is why it has been capable of treating conditions such as depression and anxiety, as well as chronic physical ailments such as pain, inflammation, arthritis, and more.

Common Misconceptions About CBD:

Myth 1: CBD hasn’t been scientifically proven to help any health conditions

CBD explainers often mention that the compound hasn’t been proven to help with any health conditions. They usually assert something vague like, “There’s some indication CBD might be useful in treating a few conditions, but there’s little concrete evidence.”

But the assertion that CBD hasn’t been proven to help any conditions is simply not accurate.

Last summer, the Food and Drug Administration (FDA) approved EpidiolexTrusted Source, a CBD-based medication for seizure disorders that are difficult to treat. It’s the first cannabis-based (in this case, CBD-based) medication to get the agency’s approval since cannabis became a Schedule 1 drug in 1970. (Incidentally, this is also when the government started classifying drugs into different schedules.)

It’s worth taking a moment to consider what a monumental development this is.

According to the federal government, cannabis’s Schedule 1 status means it has “no medical value.” Yet the results of the clinical trials of this CBD-based medication were so compelling that the FDA was forced to approve it.

In doing so, it threw the entirety of cannabis’s Schedule 1 status into question.

Myth 2: It’s a Schedule 1 narcotic, so no research has been done on the compound

There are two parts to this fallacy. The first concerns research in the United States.

It’s true that cannabis’s Schedule 1 classification makes it difficult to do research on CBD, but some U.S. universities have been permitted to research the plant.

And that research is available for us to review.

Take, for example, this studyTrusted Source done at Columbia University that looked at the use of CBD with conventional treatment for glioblastoma.

Glioblastoma is the most common kind of cancerous brain tumor in adults. Its standard treatment includes surgery, radiotherapy, and chemotherapy. The results of the study indicated CBD induced cell death and enhanced radiosensitivity of glioblastoma cells but not normal, healthy cells.

In other words, CBD appeared to help kill and weaken the cancerous cells without damaging any healthy, normal cells.

Then there’s the misleading point that “no research has been done.” Contrary to this, significant research has been done outside the United States, some of which the U.S. government funds.

Israel was the first country to study medical cannabis in earnest. Now you can find studies from a range of countries:

  • 2018 study from the United Kingdom showed promising results using CBD in treating ulcerative colitis.
  • 2014 study from Italy suggested that CBD inhibits the growth of cancerous cells in people with colon cancer.
  • 2017 study from Brazil found that a group of people who took CBD had less anxiety around public speaking than the control group, or the participants who took a placebo.

Does this mean CBD cures cancer, anxiety, and is the best treatment for ulcerative colitis? Of course not.

But credible — randomized, double-blind — CBD studies have been done. And they’re available to any journalist or curious individual through PubMed, the National Institutes of Health’s research archive, and similar resources.

Myth 3: CBD is a marketing scam

The wellness industry is going to do what the wellness industry does best: try to make money. And CBD is proving to be a great way to do that. As a result, CBD is unnecessarily ending up in some cosmetic and wellness products. But some unnecessary applications of CBD don’t mean every application of CBD is unnecessary.

Take tea tree oil, which has documented antibacterial properties. If the wellness industry sees enough interest in tea tree oil and starts putting it in eyeliner and mascara (which seems like a terrible idea, but bear with me for the sake of the analogy), people might start rolling their eyes.

They might start believing that tree oil is a marketing scam, that it’s nothing more than a way to charge an extra $10 for your cosmetics. This doesn’t change the fact that the oil has antibacterial properties. It just means you probably don’t need to put it on your eyelashes.

So, while CBD doesn’t need to be in all of the products it’s in, that doesn’t diminish its legitimate applications.

Myth 4: “I took CBD for 7 days and nothing happened, so it doesn’t work.”

Of all the bad CBD misconceptions, this is by far the worst. Fortunately, it doesn’t require much of an explanation. I’ve read a number of pieces where the author tries CBD for a week or two, and at the end of the week they report that they felt no different after the experiment than they did before.

But here’s the rub: There wasn’t a condition they were trying to treat in the first place. It’s like deciding to take painkillers for a week when you’re not in pain. What exactly are you evaluating with your experiment?

Before you try CBD, consider if you have a condition or symptom that CBD can treat. 

If you’re considering taking CBD, consult with your doctor first to find out if it’s right for you. It’s not recommended for certain people, like those who are pregnant or breastfeeding.

Myth 5: The CBD industry is sketchy, which makes CBD sketchy

It’s 100 percent true that in many countries there is a legal gray area where CBD exists — In the US, hemp federally is legal, marijuana is not, and you can get CBD from both types of the cannabis plant — makes for some sketchy products.

Lab tests have revealed that many of the CBD-labeled products sold on the internet actually have little or no CBD in them. Aside from Epidiolex, CBD products aren’t approved by the FDA. (Though their manufacturing facilities may approved instead). Critics are right to highlight quality issues. Consumers should do their research before purchasing CBD.

However, it would be a mistake to conflate junk CBD and quality CBD, or dismiss CBD as a whole because of some shady producers.

Say you buy a questionable bottle of aloe vera because you’ve gotten a sunburn and it doesn’t help. It turns out what you bought was 2 percent aloe vera and 98 percent green food-colored goo. Does that mean aloe vera doesn’t soothe burns or is it, instead, that the product you purchased simply wasn’t high quality?

The same can be said for CBD products. Ultimately, it’s important to do your research into what’s quality and what isn’t, as well as what’s legal and not in your state or country.

Myth 6: The Bigger The Dose, The Better

When it comes to taking CBD dose size really does matter. 

While there’s a common assumption that the bigger dose you take will offer better relief, this isn’t true in the slightest.

While you’re not going to fatally overdose if you take too much CBD (it’s actually impossible), taking too much may lessen its effectiveness. Bigger isn’t always necessarily better.

There’s something known as the “sweet spot” when it comes to CBD, which is the precise dose that works for you personally. 

Everyone is different when it comes to their own individual sweet spot, which is why its recommended to start out with the lowest dose possible and work your way up to the amount of CBD that works for you.

Myth 6: It Is Very Addictive

Primarily because of the stigma associated with marijuana, one of the most common misconceptions about cannabinoids is that it is addictive. For this reason, you may find that some people are hesitant to try CBD-infused products. Of course, this is just a myth as scientific studies have shown that CBD is not addictive at all. The World Health Organization reported that, when subjected to the potential for abuse tests, cannabidiol exhibited results similar to placebo substances.

This product is not for use by or sale to persons under the age of 18. This product should be used only as directed on the label. It should not be used if you are pregnant or nursing. Consult with a physician before use if you have a serious medical condition or use prescription medications. A Doctor’s advice should be sought before using this and any supplemental dietary product.

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